Marketing plan Essay Example | Topics and Well Written Essays - 4250 words

Marketing plan - Essay Example The contemporary marketing is largely influenced by technology, competition, globalization and customers’ ever-changing specific requirements. Therefore, a marketer has to foresee how these significant variables can impact its marketing domain and how they can effectively be managed in order its marketing activities to be successful and to help it create long-term sustainable competitive advantage. This paper presents a marketing plan for ‘Green Pizza Restaurant’ in Riyadh, Saudi Arabia, comprising of major marketing and situational analysis and relevant description of marketing objectives and marketing strategies. This paper uses SWOT analysis and PEST for analyzing both internal and external environmental factors to the business. With relation to marketing objective, segmentation, target market and positioning strategy (STP) and marketing mix strategy including its sub-elements of product, price, promotion and place are detailed in this paper. TABLE OF CONTENTS EXECUTIVE SUMMARY†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 2 INTRODUCTION †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 5 SITUATION ANALYSIS (Internal to the company) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 5 Company’s mission, objectives and growth strategies †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. ... 9 Competitor Analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 9 The Economic Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 11 Technology Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 11 Social and cultural environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 11 SWOT Analysis †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 12 Marketing Objectives†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 13 DEVELOPING MARKETING STRATEGIES †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 14 Pizza Products and its use †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 14 Segmentation Strategy †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 14 Targeting Strategy †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 15 Positioning Strategy †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 16 Product Strategies †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 16 Pricing Strategy †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 18 Promotional Strategies†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 19 Supply Chain Strategies †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦ 20 IMPLEMENTING AND CONTROLLING THE MARKETING PLAN†¦ 20 Action plan †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 20 Responsibility†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 21 Budget †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 21 Time Line †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 21 Evaluation and measuring the performance†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 22 CONCLUSION†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 22 REFERENCES †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 23 Introduction Planning is an extremely important and critical element to successfully performing a marketing or any other

Who needs Superstars Essay Example | Topics and Well Written Essays - 1000 words

Who needs Superstars - Essay Example A corporate superstar is someone that shines above al of the rest and the article refers to the fact that there is not enough talent in corporate America. There are the Bill Gates and the Donald Trumps of the business world but every organization needs their own Gates and Trumps and having just one in the organization is not enough. However, Article 18 points out that the Gates and Trumps of the corporate world are rare. The article likens them to unicorns, the mythical beast with special powers and explains that many corporations dedicate their resources to discovering a unicorn. It also examines the fact that there are not enough unicorns out there and presents a solution to this problem. There article also includes a discussion of what a corporation has to do with the unicorn once they find it. If one of these corporate superstars is expected to perform to their capabilities and display their talent they must be challenged. The difficulty in this is that talent is so rare it is easier for an organization to dedicate their resources to working with a group of normal individuals to acquire talent out of the group of them. Article 18 also details the problems that organizations have with structure. It describes initiative programs put into motion by corporations but and also details how most times these initiatives are not followed through with. It is necessary for the talent in the company to be challenged in order for them to prosper but Article 18 points out that in most companies this is not done. Application The premise of talent can be applied to my life and my place of work. Where I work everyone does what they are supposed to do to keep their jobs and not much more. I work with some very intelligent people who actually are probably very talented. However, their talent does not rise to the top because they are not challenged. I believe that there is routine in the workplace and this gives an atmosphere for mediocrity. The work environment is one of routine and if initiatives were given and followed through with, I think that more people might go the extra step and their true talent and potential would surface. I think that potential is a very important word in this discussion because its as if not enough people perform to their potential. At my workplace, the employees walk around like robots and do their tasks in a routine manner giving nothing extra. However, it is important to point out that hard work is not rewarded in the company I work for. That brings up another point that needs to be addressed and that is does hard work have to be rewarded or should it be expected I feel that talented people in an organization are those individuals that put one hundred percent effort into everything that do. I also that they do this not to be rewarded but because that is how they perform and that is what makes them talented. The problem is how to get the talent out of people. The question that is being examined in this portion is how to apply this premise to a place of work. As I pointed out my placer of work is filled with individuals who do what is expected of them and nothing more. Would initiatives work I believe some motivation would be helpful but as Article 18 pointed out an initiative program needs structure and must be followed through with. I think that at my place of work there would be no structure to an initiative plan. I do feel it would be embraced at the beginning but would eventually fade out and everyone's attitude would be back to where it is now. This brings up the point of being rewarded and expecting it. I know all

Theorems Related To Mersenne Primes Mathematics Essay

Theorems Related To Mersenne Primes Mathematics Essay Introduction: In the past many use to consider that the numbers of the type 2p-1 were prime for all primes numbers which is p, but when Hudalricus Regius (1536) clearly established that 211-1 = 2047 was not prime because it was divisible by 23 and 83 and later on Pietro Cataldi (1603) had properly confirmed about 217-1 and 219-1 as both give prime numbers but also inaccurately declared that 2p-1 for 23, 29, 31 and 37 gave prime numbers. Then Fermat (1640) proved Cataldi was wrong about 23 and 37 and Euler (1738) showed Cataldi was also incorrect regarding 29 but made an accurate conjecture about 31. Then after this extensive history of this dilemma with no accurate result we saw the entry of Martin Mersenne who declared in the introduction of his Cogitata Physica-Mathematica (1644) that the numbers 2p-1 were prime for:- p= 2, 3, 5, 7, 13, 17, 19, 31, 67, 127 and 257 and for  other positive integers where p So simply the definition is when 2p-1 forms a prime number it is recognized to be a Mersenne prime. Many years later with new numbers being discovered belonging to Mersenne Primes there are still many fundamental questions about Mersenne primes which remain unresolved. It is still not identified whether Mersenne primes is infinite or finite. There are still many aspects, functions it performs and applications of Mersenne primes that are still unfamiliar With this concept in mind the focus of my extended essay would be: What are Mersenne Primes and it related functions? The reason I choose this topic was because while researching on my extended essay topics and I came across this part which from the beginning intrigued me and it gave me the opportunity to fill this gap as very little was taught about these aspects in our school and at the same time my enthusiasm to learn something new through research on this topic. Through this paper I will explain what are Mersenne primes and certain theorems, related to other aspects and its application that are related with it. Theorems Related to Mersenne Primes: p is prime only if 2p  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1 is prime. Proof: If p is composite then it can be written as p=x*y with x, y > 1. 2xy-1= (2x-1)*(1+2x+22x+23x+à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦..+2(b-1)a) Thus we have got 2xy à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 as a product of integers > 1. If n is an odd prime, then any prime m that divides 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 must be 1 plus a multiple of 2n. This holds even when 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 is prime. Examples: Example I: 25 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 31 is prime, and 31 is multiple of (2ÃÆ'-5) +1 Example II: 211 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 23ÃÆ'-89, where 23 = 1 + 2ÃÆ'-11, and 89 = 1 + 8ÃÆ'-11. Proof: If m divides 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 then 2n à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m). By Fermats Theorem we know that 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m). Assume n and m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 are comparatively prime which is similar to Fermats Theorem that states that (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)(n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod n). Hence there is a number x à ¢Ã¢â‚¬ °Ã‚ ¡ (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)(n à ¢Ã‹â€ Ã¢â‚¬â„¢ 2) for which (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) ·x à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod n), and thus a number k for which (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) ·x à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = kn. Since 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m), raising both sides of the congruence to the power x gives 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x à ¢Ã¢â‚¬ °Ã‚ ¡ 1, and since 2n à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m), raising both sides of the congruence to the power k gives 2kn à ¢Ã¢â‚¬ °Ã‚ ¡ 1. Thus 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x/2kn = 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x à ¢Ã‹â€ Ã¢â‚¬â„¢ kn à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m). But by meaning, ( m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x à ¢Ã‹â€ Ã¢â‚¬â„¢ kn = 1 which implies that 21 à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m) which means that m divides 1. Thus the first conjecture that n and m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 are relatively prime is unsustainable. Since n is prime m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 have to be a multiple of n. Note: This information provides a confirmation of the infinitude of primes different from Euclids Theorem which states that if there were finitely many primes, with n being the largest, we have a contradiction because every prime dividing 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 must be larger than n. If n is an odd prime, then any prime m that divides 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 must be congruent to +/-1 (mod 8). Proof: 2n + 1 = 2(mod m), so 2(n + 1) / 2 is a square root of 2 modulo m. By quadratic reciprocity, any prime modulo which 2 has a square root is congruent to +/-1 (mod 8). A Mersenne prime cannot be a Wieferich prime. Proof: We show if p = 2m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 is a Mersenne prime, then the congruence does not satisfy. By Fermats Little theorem, m | p à ¢Ã‹â€ Ã¢â‚¬â„¢ 1. Now write, p à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = mÃŽÂ ». If the given congruence satisfies, then p2 | 2mÃŽÂ » à ¢Ã‹â€ Ã¢â‚¬â„¢ 1, therefore Hence 2m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 | ÃŽÂ », and therefore . This leads to , which is impossible since . The Lucas-Lehmer Test Mersenne prime are found using the following theorem: For n an odd prime, the Mersenne number 2n-1 is a prime if and only if 2n -1 divides S(p-1) where S(p+1) = S(p)2-2, and S(1) = 4. The assumption for this test was initiated by Lucas (1870) and then made into this straightforward experiment by Lehmer (1930). The progression S(n) is calculated modulo 2n-1 to conserve time.   This test is perfect for binary computers since the division by 2n-1 (in binary) can only be completed using rotation and addition. Lists of Known Mersenne Primes: After the discovery of the first few Mersenne Primes it took more than two centuries with rigorous verification to obtain 47 Mersenne primes. The following table below lists all recognized Mersenne primes:- It is not well-known whether any undiscovered Mersenne primes present between the 39th and the 47th from the above table; the position is consequently temporary as these numbers werent always discovered in their increasing order. The following graph shows the number of digits of the largest known Mersenne primes year wise. Note: The vertical scale is logarithmic. Factorization The factorization of a prime number is by meaning itself the prime number itself. Now if talk about composite numbers. Mersenne numbers are excellent investigation cases for the particular number field sieve algorithm, so frequently that the largest figure they have factorized with this has been a Mersenne number. 21039 1 (2007) is the record-holder after estimating took with the help of a couple of hundred computers, mostly at NTT in Japan and at EPFL in Switzerland and yet the time period for calculation was about a year. The special number field sieve can factorize figures with more than one large factor. If a number has one huge factor then other algorithms can factorize larger figures by initially finding the answer of small factors and after that making a primality test on the cofactor. In 2008 the largest Mersenne number with confirmed prime factors is 217029 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 418879343 ÃÆ'- p, where p was prime which was confirmed with ECPP. The largest with possible pr ime factors allowed is 2684127 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 23765203727 ÃÆ'- q, where q is a likely prime. Generalization: The binary depiction of 2p à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 is the digit 1 repeated p times. A Mersenne prime is the base 2 repunit primes. The base 2 depiction of a Mersenne number demonstrates the factorization example for composite exponent. Examples in binary notation of the Mersenne prime would be: 25à ¢Ã‹â€ Ã¢â‚¬â„¢1 = 111112 235à ¢Ã‹â€ Ã¢â‚¬â„¢1 = (111111111111111111111111111111)2 Mersenne Primes and Perfect Numbers Many were anxious with the relationship of a two sets of different numbers as two how they can be interconnected. One such connection that many people are concerned still today is Mersenne primes and Perfect Numbers. When a positive integer that is the sum of its proper positive divisors, that is, the sum of the positive divisors excluding the number itself then is it said to be known as Perfect Numbers. Equivalently, a perfect number is a number that is half the sum of all of its positive divisors. There are said to be two types of perfect numbers: 1) Even perfect numbers- Euclid revealed that the first four perfect numbers are generated by the formula 2nà ¢Ã‹â€ Ã¢â‚¬â„¢1(2n  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1): n = 2:    2(4 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 6 n = 3:    4(8 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 28 n = 5:    16(32 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 496 n = 7:    64(128 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 8128. Noticing that 2n  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1 is a prime number in each instance, Euclid proved that the formula 2nà ¢Ã‹â€ Ã¢â‚¬â„¢1(2n  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1) gives an even perfect number whenever 2p  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1 is prime 2) Odd perfect numbers- It is unidentified if there might be any odd perfect numbers. Various results have been obtained, but none that has helped to locate one or otherwise resolve the question of their existence. An example would be the first perfect number that is 6. The reason for this is so since 1, 2, and 3 are its proper positive divisors, and 1  +  2  +  3  =  6. Equivalently, the number 6 is equal to half the sum of all its positive divisors: (1  +  2  +  3  +  6)  /  2  =  6. Few Theorems related with Perfect numbers and Mersenne primes: Theorem One: z is an even perfect number if and only if it has the form 2n-1(2n-1) and 2n-1 is a prime. Suppose first that   p = 2n-1 is a prime number, and set l = 2n-1(2n-1).   To show l is perfect we need only show sigma(l) = 2l.   Since sigma is multiplicative and sigma(p) = p+1 = 2n, we know sigma(n) = sigma(2n-1).sigma(p) =  (2n-1)2n = 2l. This shows that l is a perfect number. On the other hand, suppose l is any even perfect number and write l as 2n-1m where m is an odd integer and n>2.   Again sigma is multiplicative so sigma(2n-1m) = sigma(2n-1).sigma(m) = (2n-1).sigma(m). Since l is perfect we also know that sigma(l) = 2l = 2nm. Together these two criteria give 2nm = (2n-1).sigma(m), so 2n-1 divides 2nm hence 2n-1 divides m, say m = (2n-1)M.   Now substitute this back into the equation above and divide by 2n-1 to get 2nM = sigma(m).   Since m and M are both divisors of m we know that 2nM = sigma(m) > m + M = 2nM, so sigma(m) = m + M.   This means that m is prime and its only two divisors are itself (m) and one (M).   Thus m = 2n-1 is a prime and we have prove that the number l has the prescribed form. Theorem Two: n will also be a prime if 2n-1 is a prime. Proof: Let r and s be positive integers, then the polynomial xrs-1 is xs-1 times xs(r-1) + xs(r-2) + + xs + 1.   So if n is composite (say r.s with 1 Theorem Three:   Let n and m be primes. If q divides Mn = 2n-1, then q = +/-1 (mod 8)  Ã‚  Ã‚  Ã‚   and  q = 2kn + 1 for some integer k. Proof: If p divides Mq, then 2q  =  1 (mod p) and the order of 2 (mod p) divides the prime q, so it must be q.   By Fermats Little Theorem the order of 2 also divides p-1, so p-1  =  2kq.   This gives 2(p-1)/2 = 2qk = 1 (mod p) so 2 is a quadratic residue mod p and it follows p = +/-1 (mod 8), which completes the proof. Theorem Four: If p = 3 (mod 4) be prime and then 2p+1 is also prime only if 2p+1 divides 2p-1. Proof: Suppose q = 2p+1 is prime. q  =  7 (mod  8) so 2 is a quadratic residue modulo q and it follows that there is an integer n such that n2  =  2 (mod  q). This shows 2p = 2(q-1)/2 = nq-1 = 1 (mod q), showing q divides Mp.       Conversely, let 2p+1 be a factor of Mp. Suppose, for proof by contradiction, that 2p+1 is composite and let q be its least prime factor. Then 2p  =  1 (mod  q) and the order of 2 modulo q divides both p and q-1, hence p divides q-1. This shows q  >  p and it follows (2p+1) + 1 > q2 > p2 which is a contradiction since p > 2. Theorem Five: When we add the digits of any even perfect number with the exception of 6 and then sum the digits of the resulting number and keep doing it again until we get a single digit which will be one. Examples. 28  ¬10  ¬ 1, 496  ¬ 19  ¬ 10  ¬ 1, and 8128  ¬ 19  ¬10  ¬ 1 Proof: Let s(n) be the sum of the digits of n. It is easy to see that s(n) = n (mod 9). So to prove the theorem, we need only show that perfect numbers are congruent to one modulo nine. If n is a perfect number, then n has the form 2p-1(2p-1) where p is prime which see in the above theorem one. So p is either 2, 3, or is congruent to 1 or 5 modulo 6. Note that we have excluded the case p=2 (n=6). Finally, modulo nine, the powers of 2 repeat with period 6 (that is, 26 = 1 (mod 9)), so modulo nine n is congruent to one of the three numbers 21-1(21-1), 23-1(23-1), or 25-1(25-1), which are all 1 (mod 9). Conjectures and Unsolved Problems: Does an odd perfect number exist?   We have so far known that even perfect numbers are 2n-1(2n-1)from the Theorem One above, but what about odd perfect numbers?   If there is an odd perfect number, then it has to follow certain conditions:- To be a perfect square times an odd power of a single prime; It is divisible by at least eight primes and has to have at least 75 prime factors with at least 9 distinct It has at least 300 decimal digits and it has a prime divisor greater that 1020. Are there infinite numbers of Mersenne primes?   The answer is probably yes because of the harmonic sequence deviation. The New Mersenne Conjecture: P. T. Bateman, J. L. Selfridge and Wagstaff, Jr., S. S., have conjectured the following:- Let n be any odd natural number. If two of the following statements hold, subsequently so does the third: n = 2p+/-1  Ã‚   or  Ã‚   n = 4p+/-3 2n-1 is a prime (2n+1)/3 is a prime. Are all Mersenne number 2n-1 square free? This is kind of like an open question to which the answer is still not known and hence it cannot be called a conjecture. It is simple to illustrate that if the square of a prime n divides a Mersenne, then p is a Wieferich prime which are uncommon!   Only two are acknowledged lower than 4,000,000,000,000 and none of these squared divide a Mersenne.    If C0 = 2, then let C1 = 2C0-1, C2 = 2C1-1, C3 = 2C2-1à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ then are all of these prime numbers?   Dickson Catalan (1876) responded to Lucas stating 2127-1 (which is C4) being a prime with this sequence: C0 = 2 (which is a prime) C1 = 3 (which is a prime) C2 = 7 (which is a prime) C3 = 127 (which is a prime) C4 = 170141183460469231731687303715884105727 (which is a prime) C5 > 1051217599719369681875006054625051616349 (is C5 a prime or not?) It looks as if it will not be very likely that C5 or further larger terms would be prime number.   If there is a single composite term in this series, then by theorem one each and every one of the following terms would be composite.   Are there more double-Mersenne primes? Another general misunderstanding was that if n=Mp is prime, then so is Mn; Lets assume this number Mn to be MMp which would be a double-Mersenne.  As we apply this to the first four such numbers we get prime numbers: MM2 = 2(4  -1) -1= 23-1  Ã‚   =  7 MM3 =  2(8-1)-1  Ã‚   =  127 MM5 =  2(32-1)-1  =  2147483647, MM7 =  2(128-1)-1 =  170141183460469231731687303715884105727. Application of Mersenne Prime: In computer science, unspecified p-bit integers can be utilized to express numbers up to Mp. In the mathematical problem Tower of Hanoi is where the Mersenne primes are used. It is a mathematical puzzle consisting of three rods, and a number of disks of different sizes, which can slide onto any rod. The puzzle begins with the disks in ascending order of size on the first rod, the largest at the bottom to the smallest at the top. A diagram given below illustrates the Tower of Hanoi. The objective of the puzzle is to move the entire stack to another rod, obeying the following rules: Only one disk may be moved at a time. Each move consists of taking the upper disk from one of the rods and sliding it onto another rod, on top of the other disks that may already be present on that rod. No disk may be placed on top of a smaller disk. Now to solve this game with a p-disc tower needs the minimum of Mp no of steps, where p is the no of disc used in the Tower of Hanoi and if we use the formula of Mersenne then we get the required result. An example of this would be if there were 5 discs involved in this Tower of Hanoi then the least number of steps required to finish this game would be 31 steps minimum. Conclusion After investigating the entire aspects, functions, and few applications of Mersenne Primes I believe that there is still many unsolved theories when it comes to Mersenne primes. These primes are also useful to investigates much further and deeper into the number system and help us to understand more sets of numbers such as Fermat prime, Wieferich prime, Wagstaff prime, Solinas prime etc.

Euthanasia: Killing or Helping Essay -- Essays Paper

Euthanasia: Killing or Helping Is society playing the role of God or is the world so wrapped up in their lives that God no longer matters? Euthanasia has been around since the ancient Romans and Greeks and has been a highly debated subject just as it is today. In history and in arguments stated today is that â€Å"people are the created and not the Creator† (Gula 26). There are many things that society can argue about the subject of euthanasia but the main debate is that euthanasia and physician-assisted suicide is wrong. Society gets euthanasia and physician-assisted suicide confused because they both have to do with physicians tending to the patient’s death. Society is either for or against euthanasia and physician-assisted suicide. It is debated throughout history, within the church, and even within the medical profession; however euthanasia is wrong. Euthanasia is a problem that has been facing people since the time of the Ancient Greeks and Romans. Manning states that the ancient Greeks and Romans preferred to die, then to go through the pain and suffering (Manning 6). During the time of the Romans and Greeks, euthanasia and physician-assisted suicide was a common, everyday thing. However, a group called the Pythagoreans opposed euthanasia back then because they believed that God valued the human life itself and the act of killing someone who is already suffering was considered disrespectful (Manning 6). Plato and Aristotle both opposed euthanasia for a couple of reasons. Plato opposed suicide, but on the other hand, he rejected that the right to take a life had only belonged to the gods (Manning 8-9). According to Manning, Plato believed when a person’s life was considered useless... ...at kind of relationship would that constitute for a physician? Euthanasia is a subject that society is not just going to let pass by them without society giving their points of view. Euthanasia is just another excuse for physician’s to be able to kill another human life that could still be worth living, just as abortion is seen. As society has grown since ancient times they have come across many more debates and many more reasons why euthanasia so be allowed or not allowed. If society allows such an act of degrading of a life, we will be taking life into our hands and will be leading into a whole different world. The main question that boggles many people’s minds is that if society allows this form of killing to go on then what is society going to let happen next? Is society taking life into our own hands or is our life taking us into its hands?

Jude the Obscure Essay

According to philosopher Friedrich Nietzsche, religion is a â€Å"falsehood. † The implications of the â€Å"death of God† addressed by Nietzsche are portrayed through the characters and the plot itself of the novel Jude the Obscure written by Thomas Hardy. Nietzsche believes that religion has influenced and distorted the value of truth, the influence of morality, and the need for worship, leading people down a path of wandering. The main character in the novel, Jude, experiences many troubles throughout his life, which stem from uncertainty of his beliefs and desires. Religion seems to be the light Jude should follow, but it is actually an illusion, which leads to a falsehood of truth and meaning, morality, and the church. Friedrich Nietzsche believes that everything that made sense with God no longer exists and religion has led to the death of truth and meaning. This is a common theme in Jude the Obscure. Throughout the book, Hardy displays the feeling that religion is something that people use to satisfy themselves by giving their lives meaning. This is apparent in the main character Jude, who is an orphan constantly searching to give himself an identity. Jude gravitates towards people or places hoping to give his life meaning. His relationship with Mr. Phillotson led him to follow a religious path, believing it will help him add meaning to his life. Jude is illustrated as a wanderer, similar to those who are on the path of religion, wandering from place to place to find work and searching for his own identity. Hardy uses this allusion to convey that a religious path does not provide one true destination, but rather it leaves people wandering. The concept of morality and distinguishing between what is good and evil often causes angst and anxiety among people. Religion creates a battle of guilt and uncertainty. Throughout the novel, Jude is battling with his religious views and his deepest desires, wanting to be religious like his mentor but also fulfill his desire to stay with Sue. The guilt Jude felt about his longing to be with Sue led him to leave the church. These feelings of guilt caused Jude to move away from the Church and â€Å"betray† God, as he states, â€Å"The Church is no more to me (Hardy 237). † Religion produced a falsehood of emotions that only left Jude dissatisfied with his thoughts and actions. Religion forms an image of an attainable ideal world, but this ideal vision rejects reality. Within the novel, Jude sees in Christminster an attainable, ideal world, similar to the one people see in the Church, heaven. Hardy uses biblical references that lead readers to make a connection between the Church and Christminster. Jude sees Christminster as â€Å"the city of the light† and â€Å"a place he had likened to the new Jerusalem (Hardy 22). † Jude sees Christminster as a place where he desires to fulfill his hopes and dreams, but this wonderful world exists only in Jude’s imagination. Jude runs to religion to escape his problems and what he had hoped to achieve in Christminster was unfulfilled. His love, Sue, left him for the one who brought him to religion, and he was not accepted to any of the colleges he had desired to attend. Like Hardy, Nietzsche explains that religion and the church create a false illusion of the world, which is actually filled with many letdowns. When religion is gone and God is dead, all that is left is the love we have for one another and ourselves. Jude’s tribulations throughout the novel are linked to his internal battle of emotions towards religion and his desires. Religion is a falsehood that leads to wandering down a path towards an unattainable ideal world. Religion creates one value of truth, but according to Nietzsche and Hardy, there isn’t one single truth and it is impossible to judge the values and correctness of one group. The judgment and hypocrisy Jude felt in the novel led him down a path of unhappiness and emptiness. Jude’s realization at the end of the novel correlates with Nietzsche view on religion; one must choose his own path because when God is dead, all that is left is the individual perspective on reality.

Dharma Bums

Erica Schlecht Professor George Dorsty English 223 2 April 2013 A True Dharma Bum One of the most powerful quotes in the entire book that I feel sums up what it is to be a dharma bum, â€Å" I felt free and therefore I was free†. This quote from Ray Smith shows that a dharma bum must always believe in oneself and take the journey to becoming a Dharma bum from within. Although one can learn from fellow dharma bums such as the Saint Teresa bum, Han Shan, and Japhy the ultimate truth of being Dharma bum comes from within.Saint Teresa Bum is the â€Å"first genuine dharma bum† that Ray Smith, the main character is Dharma Bums has ever met. The book starts off with Smith jumping into a box car where he runs into the Saint Teresa bum. The bum found a prayer written by Saint Teresa that he cut out of a reading room magazine in Los Angeles a few years before. He reads this poem to himself every single day as he roams around staying out of everyone else’s way. When Smith asked the bum about his religion he was very modest about it.Smith also noticed that the bum was much more patient than he when it came to the boxcar being so cold. Although Smith never fully reveals why he thinks he is the first true dharma bum he has met, I believe it is because he humbles Smith and teaches him more about being a true dharma bum than he could have ever imagined. Before meeting the bum, Smith felt very secure and sure that he was a true bum. After seeing how loyal this bum was to reading his prayer and staying true to himself he re thinks what it means to be a dharma bum.The Saint Teresa bum’s patience, focus on prayer, and spirit about life make him a dharma bum. Another Dharma Bum that Jack Kerouac learns from is Han Shan. From the book we see that, â€Å"Han Shan you see was a Chinese scholar who got sick of the big city and the world and took off to hide in the mountains† (14). He wrote â€Å"Cold Mountains† a thousand years ago scribbled o n the sides of clips hundreds of miles away from human beings. He only had one human friend, a â€Å"funny Zen lunatic Shin-te† who was a poet but did not write down his poems.Hand Shan was Japhy Ryder’s hero because he was a poet, mountain man, a Buddhist dedicated to the principle of meditation on the essence of all things, vegetation. A man of solitude who could take off by himself and live purely and true to himself. From Han Shan one can take away that a Dharma Bum is one who follows the same life that Han Shan does. A dharma bum must be able to live in solitude and be dedicated to meditation. Both things that all of the dharma bums written about in this novel strive to do.The truest dharma bum that is written about in the novel Dharma Bums is the one of the main characters, Japhy Ryder. Japhy teaches â€Å"Dharma Bums refusing to subscribe to the general demand that they consume production and therefore have to work for the privilege of consuming, all that cramp they didn't really want anyway such as refrigerators, TV sets, cars, at least new fancy cars, certain hair oils and deodorants and general junk you finally always see a week later in the garbage anyway, all of them imprisoned in a system of work, produce, consume, work, produce, consume†¦ (Chapter 13). A dharma bum according to Jack Keroac is on that does not fall into the traps of society such as those who find happiness in work and worldly possessions. This comes back to the idea that your car is driving you to work. If you did not feel the need to purchase the car then you would not have to work. The simplicity of life is praised and sought after in the life of a dharma bum. One must be okay with the solidarity and embracing oneself. The dharma bums also tend to follow a buddhist life style.In chapter 24 the same idea is brought up, â€Å"Maybe I'll be rich and work and make a lot of money and live in a big house. † But a minute later: â€Å"And who wants to enslave himself to a lot of all that, though? † (Chapter 24). Jack Kerouac’s writing about this shows that dharma bums do not need to fit into the mold of working society to be happy. At the same time a dharma bum is not one that sits around doing nothing, but one who constantly searches for oneself in nature and the things around him.This is shown in another quote from the book, â€Å"by God, you're right, all those sedentary bums sitting around on pillows hearing the cry of a triumphant mountain smasher, they don't deserve it† (Chapter 12). Smith discusses what he has learned from Japhy here, â€Å"I realized I had indeed learned from Japhy how to cast off the evils for the world and the city and find my true pure soul, just as long as I had a decent pack on my back. I got back to my camp and spread the sleeping bag and thanked the Lord for all He was giving me† (156). Japhy has taught Smith that the Lord gives us all that we need and to look within the find tr ue Dharma Bum peace.Being a Dharma Bum is not something that can be defined as one particular thing. Following certain procedures such as disposing of worldly possessions to look within and find oneself is a good step, but cannot truly define one’s journey. The Dharma Bums that Smith learns from, the Saint Teresa bum, Han Shan, and Japhy are all great examples and can be learned from. Many things can be taken away from their own personal journey such as the focus on nature and looking inward. Works Cited Kerouac, Jack. The Dharma Bums. New York: Penguin, 2006. Print.

Au lieu de - French Expression

Au lieu de - French Expression Expression: Au lieu de Pronunciation: [oh lyeu deu] Meaning: instead of Literal translation: in the place of Register: normal Notes The French expression au lieu de can be translated by instead of or rather than, not to mention the French-English blend in lieu of. However, note the difference in pronunciation: in French, lieu is pronounced [lyeu] (click the sound file above), whereas in American English its pronounced [loo]. Examples Au lieu de can be used in front of an infinitive, a noun, or a demonstrative pronoun:   Ã‚  Ã‚  Je vais à ©crire une lettre au lieu de leur tà ©là ©phoner.   Ã‚  Ã‚  Im going to write a letter rather than calling them.      Ã‚  Ã‚  Viens maider au lieu de rester l ne rien faire  !   Ã‚  Ã‚  Come help me instead of just sitting there! When it precedes a subordinate clause, the expression becomes au lieu que (and requires the subjunctive). However, this usage is somewhat archaic; if at all possible, you should reword the sentence to use au lieu de infinitive.     Ã‚   Au lieu que tout le monde prenne sa voiture, allons-y ensemble. Instead of everyone taking his or her own car, lets all go together. More French Expressions Expressions with Most common French phrasesFrench expressions used in English